Keyword research (KWR for short) is the process of identifying and analysing popular search queries which your target audiences type into search engines like Google to look for products, services and information they’re interested in. 

Multilingual keyword research involves looking for keywords and keyphrases specific to each market and its unique requirements. To actually work, it needs to be done from scratch for each language – using Google Translate to “re-identify” terms is not enough, as local culture plays a huge role in customers’ search behaviour. Digibutsu works with SEO specialists to evaluate each market separately and improve your search engine rankings. 

Everyone who wants to branch out and grow their business! The undeniable fact is that customers prefer shopping in their native language. Whether small or well-established, brands need optimised and localised content to really elevate their online presence. 

Any modern retailer who wants to sell abroad will benefit from location-specific SEO. Going multilingual is only the first step to reaching a new audience. To make your website, products or services more accessible, you need translated content – but to convert prospects into customers, you need visibility. Digibutsu is here to help you with both. 

Having multiple language versions of your content is one thing – optimising each of them for maximum visibility is another. To stand a chance of competing with well-established brands and to actually attract local customers, you need to rank high in local search results. That’s where multilingual SEO comes into play. 

Digibutsu experts will help you build a long-term SEO strategy, catching the attention of all your target audiences. A strong online presence provides 24/7 promotion, increases brand visibility, and builds customer trust. At the end of the day, any business that’s serious about expansion and crossing borders can’t do without multilingual SEO. 

Many businesses don’t bother with multilingual SEO because working with several agencies to cover every market they sell in is time- and cost-consuming, and produces inconsistent results. Digibutsu is your one-stop shop for all your SEO needs. We take care of everything from multilingual website optimisation and keyword research to content writing, and you get to operate as if you had local teams all over the world. 

Whether you’re looking to stand out on Amazon or conquer your neighbouring markets, we’ll make sure that your products and services reach your target audiences. We work with SEO experts and skilled copywriters to create content that’s consistent in every language, delivering the best results time and time again – no matter how big our clients’ ambitions are.